This is an opportunity

Five years ago, his first exposure to the Shanghai futures market three years ago, he gave up Taiwan's paid millions of years, engaged in the city of Shanghai now, with a monthly "enough to eat" small wages, he also Shanghai Work hard but the futures market, only because he believed that - "This is an opportunity!" He is the Chinese mainland futures companies in the first from China Taiwan area executives - Fang Sheng. March 27 this year, Fang Sheng of China Securities Regulatory Commission approved their qualifications, as the official deputy general manager of Shanghai Topix futures. "Shanghai charm" "In about 2003, I do in Taiwan, a customer with the clothing and garment I said that to do business with the mainland of cotton raw materials business, let me help him look at local prices. When I asked local enterprises to the price, In only five years ago found that the mainland has begun to spot pricing reference to futures prices in the futures price on the basis of Shengtie Shui Price. "Fang Sheng recalls. Since then, Fang Sheng has been concerned about the mainland through the network of futures prices. "It is Qiao, I choose the channels of information that is a futures company in Shanghai - Shanghai, the medium-term. I am on their site, look at their R & D reports, the idea of the mainland's futures market dynamics." Through the report of these research and development of reading, Fang Sheng found: not only is cotton, the Shanghai Futures Exchange listing of the major raw material products, such as: copper, aluminum, etc., are priced above the same day period based on futures prices. "I am really surprised!" Fang Sheng, sighs, "because Taiwan has never Mercantile Exchange, the Commodity Futures Trading overseas exchanges are the light of the futures price." "You have seen the delivery of goods warehouse?» Recent years, I have a chance to see the delivery of "these words did not seem to be from an already has experienced more than 10 years old and futures business in the state futures population, but When Fang's talking about commodity trading, they can not help but run out. "I am officially in 1994 in the Taiwan Futures Exchange, do beans, copper, aluminum, etc., but I do not know that I have never done a day of these commodities in the end look like. Is not very ironic» until I went to work in Shanghai, that is, Ten years after the dry stem futures, commodities have a chance to see the long Shayang, in the end what the delivery. " Fang Sheng also briefed the reporters and even the image of the Bi Hua for the delivery of soybeans, "a mission to sunlight, there is a soybean delivery warehouse, I know that (the settlement) that is a big barrels, built in the sea Edge, from shipping to delivery warehousing; a library, as long as the barrel of a switch opened, the delivery of soybean will be able to 'Huahua uproar' to flow out! " Perhaps that is because, with Shanghai as the representative of the brass ball valve commodities futures market in mainland China by the unique charm of St. Fang joined together to make the Shanghai futures market "sparks." From "guerrillas" to "regular army" "Sparks" between the formal action and there is still huge differences, especially the one in Taiwan already have millions of well-paid people, for more work is a major decision. "For this decision, I probably considered a year!" Fang Sheng said, "I would like to Shanghai or try, anyway have their own savings, I would like to use when the time for himself two years to study and learn it in Shanghai "So in 2005, Fang Sheng futures companies as a consultant formally joined the identity of the Shanghai futures market. Fang Sheng was strongly convinced of the Bole to Shanghai, Shanghai is the original and current interim general manager, general manager of the Topix futures - the sword. "In the past, I have the party of the exchange many times, but also understand the futures market in Shanghai at that time the situation: the scale of futures companies are small and rely on a few brokers out of the same customers through a price war to pull customers to the next Futures do alone. There is no futures companies will consider the company's image-building and marketing. "Fang Sheng recalls," Of course, now the state of brass ball valve many futures companies, a growing number of companies try to use the image of enterprises to open up the market. " According to Fang Sheng, then the party sword conversation, the two futures on the company's marketing and sales reached a consensus on many: a single agent Rafah futures companies, it is very difficult controlling the quality of customer service, every person has attracted everyone , The methods and experience, as "guerrillas", -run, not consolidation and sustainability of development. The futures company's marketing should be like "regular army" is a business unit to explore the market as a whole, this may in the future more easily win. Thus, Fang Sheng in Shanghai received the first task is marketing. "In fact at the time of the mid-Shanghai has a certain brand of precipitation, for example, in the past before I have held a number of forums, and invite some experts from overseas to upgrade the quality. Therefore, in addition to holding the forum, I more Efforts are spent on the research report. As a financial enterprise, a high-quality specifications of a corporate research and development report is also a window and window-dressing. " Fang Sheng told reporters that in his study of the implementation brass ball valve of the reform, futures companies on the site can be compared to the R & D is a "forum" the same: the development of futures companies in the people that anyone can write, but not write, also Futures companies can be posted on the website of the "report" column. "I think this approach is too arbitrary, and may damage the company's image in the eyes of customers," he said. He then in Shanghai in mid-organized a lecturer at the induction of internal examinations, only through the examination, brass ball valve are eligible to write some quality assurance of research and development report, issued in the company's Web site. Of course, now with the futures market has grown, the scale of futures companies attract a large number of highly educated high-end talent, this "guerrilla" will soon become a model in the development of futures history.